Journal
How empathy & inclusivity can help with innovation
Empathy and inclusivity - two essential pillars in creating products, services, and experiences that resonate with users from all walks of life. But how can companies embed these values into their design processes, and why are they so crucial to long-term success?
Why cultural sensitivity matters in design & how to get It right
Designing products, services, and experiences that resonate across diverse cultural contexts. Cultural sensitivity is more than just an ethical consideration; it’s a strategic advantage in today’s global market. In this article, we’ll explore what cultural sensitivity in design entails, why it’s essential for innovation and growth, and how companies can incorporate it into their design process.